How To Start A Successful Blog In Nigeria In 2020 [ Step By Step Beginners Guide]

how to start a successful blog in nigeria

In this article, you will discover how to start a successful blog in Nigeria even in 2020.

Starting a blog post in Nigeria can be a lot to think about but on the other hand, can also sound quite easy and requires very little technical knowledge. You can set everything up in a day and get started on your blogging career. Whether you are starting a blog for business or personal use, you need to know how to do it right so that you can give the readers useful information they can relate to.

In order to make your blog successful, you need to conduct thorough research to know what is required of you, and if you are able to meet the requirements. One of the major reasons why some bloggers do not succeed is because they do not gather all the facts.

In this article, I will share with you how to start a successful blog in Nigeria. Here are some tips to help you start a successful blog.

How To Start A Successful Blog In Nigeria In 2020


1. Identify Your Niche

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This is the first thing to think about when you want to start a successful blog in Nigeria. You need to start from carefully thinking about what niche you would like to specialize in. It should be a niche you are knowledgeable in and that you enjoy writing about.

Of course, research will be required for some of the blog posts you write. However, the niche you choose will be easy to write about once you have the basic knowledge and you are passionate about it.

If you want to create a blog, you don’t need a revolutionary idea. But, your blog should be focused on something specific.

Remember that no idea, no matter how good, is truly unique.

But, you have unique experiences. You have a distinct voice. And, you probably have a vibrant personality that will attract others like your family and friends.

When it comes to choosing your blog’s niche, there are 2 key questions to ask yourself.

If you would like to cut across various niches, ensure your research skills are very good in case you need to write about a topic you are not familiar with.

  •  Do I enjoy learning about this topic?

If you don’t love the topic, it’ll show in your writing. You shouldn’t even start a blog if you don’t love what you’re blogging about.

Whatever topic you pick, you need to love it, and naturally curious about it.  If not, you’ll run out of ideas quickly. Most importantly, you won’t be able to consistently create content that will build your audience.

  • Are there others who are interested in the same things?

Do a quick Google search and get to find out if people are really searching for what you want to write about. Identify that people are interested in that particular space and will likely read whatever you share with them.

However, don’t try to go too broad, start with a niche a little less competitive

2. Find a Name and a Domain Name

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Your blog should have a name as well as a domain name that will appear on the URL. This can be a little tacky.

Before coming up with a name or domain name, identify the main purpose of the blog. For example, if the blog is dealing with mothers and babies, the name of the blog can be Mother and Baby Care and the URL can be -> or

Getting the right name as well as a domain name is important as it will help readers get an idea of what your blog is about even before they click on a link to direct them to your blog. You can also get suggestions online if you have no idea what name to use.

3. Get Web Hosting

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Once you have identified the name and domain name you want to use, the next step is registering it online at a web hosting service. The web host will also let you know whether the name and domain name you have chosen is available.

A web host will store all the blog posts, images, and files for your blog. There are different web hosting plans suitable for both beginners and professional bloggers. Some plans are free with limited features while others are paid plans with additional features.

There are plenty of web hosting companies to choose from. Prices generally range from $3 – $1000/month.

You can get your hosting for $2.65 = ₦1050 …..A very cheap offer right!!

See this 👇👇

If you’re just starting a new blog, you should use Bluehost. They are the biggest and most well-known hosting company and I worked out a deal with them where you can get started for just $2.65 a month (plus you will get a free domain). Bluehost does compensate me every time someone signups, but this is at no cost to you.

To be honest, you really don’t need anything fancy at this stage. Once you hit over 25,000 unique visitors a month, you can consider upgrading, but Bluehost can scale with you.

And the cool part about this offer, which isn’t available to the public, is that you get $175 worth of freebies including free money to spend on Google and Bing ads, in addition to the free domain. Click here to get the Income Guru Limited Bluehost special.

When naming your blog, you may want to take these tips into consideration.

  • Choose a .com over others. They’re easier to remember.
  • Aim for 2-3 words. Unfortunately, most, if not all single-word domains are taken.
  • Try to use a keyword that represents what your blog is about. This helps people quickly identify your blog’s niche and helps search engines distinguish what your blog is about.
  • Avoid using numbers and hyphens. They are difficult to remember.
  • Go for something memorable or catchy.
  • For personal brands, use your name or a variation of it.

Try the tool below and see if your domain name is available. If it’s unavailable, you’ll get some relevant suggestions.

4.Choose a Theme

If you are looking to start a successful blog in Nigeria then you need to pay attention to what theme you use. As you create your blog, you are required to choose a theme. Some of them are free while others will require you to pay. The theme includes page layout, font, and color among others. When choosing the theme, get something simple that will appeal to your readers and that will make it easy for them to navigate through the blog.

You can also customize your theme if you have the expertise to do so. However, picking from available themes is recommended as all the design work is done for you and they automatically get updated.


5.Post Consistently

Once you start posting, ensure you write consistently. If you write a post that captures the attention of many, they will always come back to see if you have any new blog posts. The longer they are waiting, the more they lose interest and eventually stop following up.

When writing blog posts, include information relevant to your audience and use simple language that is easy for all to understand. Make use of images as they help in highlighting the main points of the article.

6. Create an Email List

Collect your readers’ email addresses and create an email list you can use to send them any promotions or recent news. Of course, your readers should consent to promotional emails first before including them in your email list.

There are many email management systems available. You can research on the features of each and choose the one that will benefit you.

Kindly watch this video on how to create a website from scratch for yourself. [Practical step by step guide]



How To Make Money From Blogging?

If you want to know how to start a successful blog in Nigeria then you should also consider how to make money from the blog.

Don’t you think blogging is just a hobby or maybe a passion

I remember the slogan Google Adsense uses – Turning Passion into Profits.

But think again – it can actually make you quite good money. Well to be honest blogging can fetch you some cash. Even though it is not the easiest way, you need is a lot of patience and dedication to build traffic and a following. But how do beginner bloggers make money?

How do successful bloggers make their money?

How much money can you make from a blog?

How many views do you need to make money blogging? 

Mind-boggling questions, I’d answer in this short space.

Recently I interviewed a blogger in niche blogging for 5 years and he said to me

Bloggin is actually fun and allowing me express myself while also being creative and connecting with people and having a non restricted lifestyle. It’s great.

Did this wow you? It did me too.

Here is a quick fact I picked from financial samurai about how much you can make blogging

How much money can you make from a blog?

Like everything good, you’ve got to put in the work. Here’s what’s possible for 70% of the population who is willing to publish 3X a week of strategic content without fail:

Year 1: $1,000 – $10,000

Year 2: $10,000 – $30,0000

Year 3: $30,000 – $50,000

Year 4: $50,000 – $100,000

Year 5: $100,000 – $250,000

Year 6: $150,000 – $350,000

Year 7: $200,000 – $500,000

Year 8: $300,000 – $600,000

Year 9: $400,000 – $8,000,000

Year 10: $500,000 – $1,000,000+

As you can tell from the progression, there is a high correlation with time, effort, and money.

How do successful bloggers make their money?

These are the best and easiest ways to make money as a blogger:

1, Use affiliate marketing on your blog

Affiliate marketing really works for bloggers, it still remains one of the best ways to make money from you blog especially once you are having a good amount of traffic. I wrote a full detailed article on how to start affiliate marketing for beginners .  You’d learn how to from scratch setup affiliate marketing for yourself and start making money.

2, Monetize with CPC or CPM Ads

This is one of the most common ways bloggers make money is through placing ads on their site. There are two popular types of ads:

  • CPC/PPC Ads: Cost per click (also called pay per click) ads are usually banners that you place in your content or sidebar. Each time a reader clicks on the ad, you are paid for that click.
  • CPM Ads: CPM Ads, or “cost per 1,000 impressions,” are ads that pay you a fixed amount of money based on how many people view your ad.

Perhaps the most popular network for placing these types of ads is Google AdSense. With this program, you do not need to be in direct contact with advertisers; you simply place the banner on your site, Google chooses ads relevant to your content, and your viewers click on the ads. There are countless similar programs available if you find that AdSense doesn’t work for you, such as Chitika, Infolinks, and

how to start a successful blog in nigeria

3, Sell Digital Products

So you don’t want ads on your site, not everybody likes it. I didn’t want my visitors seeing ads all over the place on my site but then you still need to earn money then you can consider selling digital products. This can include items like:

  • eBooks
  • Online courses/workshops
  • Images, video, or music people can use in their own content
  • Apps, plugins, or themes

Just remember that if you are going to choose one of these avenues that you make it relevant and useful to your readers.

4, Sell Sponsored Posts

Once you are big and getting some traffic, brands will want to tap your community by offering to write a sponsored post. Writing a sponsored post on a reputable blog is also a great way to gain valuable links back to their website. Links are the currency of the web.

Just be careful that Google is not a fan of blogs publishing lots of sponsored content. Search engines want your original content, so when you host a sponsored post, make sure to disclose it is a sponsored post.

For a sponsored post, you can earn as little as $20 to up to $5,000 on average. Sometimes, brands will ask you to update a post you already wrote with new information to make it better too. If you are able to rank well for certain keywords, or their brand, then you have more bargaining power.

This is a complete guide on how to start a successful blog in Nigeria.


Starting a blog is something that can be done by just about anyone. However, creating a successful blog requires effort and discipline. The first thing you need to do is identify the niche you want to specialize in then come up with a brand and domain name that gives people an idea of what your blog is about even before they visit the blog.

Choose a theme that is simple and user-friendly. Once you start writing, be consistent so that readers get new content frequently. Lastly, have an email list where you can alert clients about new blog posts or any important information.

Now you know how to start a successful blog in Nigeria, Kudos to you. Do you like this content? Drop a comment and tell us what you think about it.


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